Essentials of Marketing Research

Main
Business & Economics - Sales & Marketing
Essentials of Marketing Research

Essentials of Marketing Research

Name: Essentials of Marketing Research
ISBN: 9780273694946

Tony Proctor

0 / 0

0 comments

Bu kitabı ne kadar beğendiniz?

İndirilen dosyanın kalitesi nedir?

Kalitesini değerlendirmek için kitabı indirin

İndirilen dosyaların kalitesi nedir?

Tony Proctor's Essentials of Marketing Research 4th edition offers a streamlined, traditional introduction to all the major concepts in the field of marketing research. He also discusses new developments, particularly in the areas of qualitative data analysis and marketing decisions support systems. Ideal for undergraduates studying marketing research for the first time, MBA students, as well as anyone who seeks a basic understanding of the topic.

Kategoriler:

Business & Economics - Sales & Marketing

Yıl:

2005

Baskı:

4th

Yayımcı:

Financal Times Management

Dil:

english

Sayfalar:

616